Author: Stella Ozark

Author: Stella Ozark

benefits of digital pr

Benefits of Digital Public Relations

Previously, communication management between a company and its consumers was the sole public relations responsibility. Today, PR or public relations has evolved and become more dynamic in digital marketing. Digital

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challenges of digital pr

Challenges of digital PR

What is PR, first and foremost? Public relations are what it stands for, as we all know, but what exactly makes us different from branding or marketing? Typically, PR describes

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benefits of social media in pr

Top 5 benefits of social media in PR

Before digitalization, the Public Relations (PR) industry only engaged with its target audience or consumers through traditional means. Businesses mainly use PR to announce a new product, deal with false

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importance of public relations

Why is Public Relations Important?

If you are wondering about the importance of public relations, you need to evaluate its benefits to the business sector. Leading businesses with robust marketing strategies and online reputations agree

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